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Marketing strategy

The ultimate effectiveness of any campaign rests on the power and insight of the strategy behind it. Begin with a bold, clear vision and the rest can fall into place.

Strausberg's specialized professionals in such areas as tourism and urban issues employ qualitative and quantitative research, logical analysis and a massive dose of intuitive thinking to go far beyond the traditional marketing strategy approach. We combine adventurous ideas and cutting edge technologies with time-tested strategies – so that our clients' stay ahead of the curve – and thrive.

Branding

At Strausberg, cultivating your brand is at the foundation of everything we do. Whether it's a product launch, a repositioning or an extension of your brand, our experts provide clients with the robust strategic thinking and unfettered creativity that bring a brand it to life and give it legs.

Design

Stunning layouts that show a flair for the unexpected. Beautiful solutions to complex needs. Such results shouldn't come as a surprise when dealing with Strausberg's design team. From creative development to full creative execution, our artists thrive on pushing boundaries even under the tightest deadlines.

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Media

A winning media strategy is the difference between a creative campaign – and a successful campaign. Strausberg develops comprehensive media strategies and provides all media planning, negotiating and buying. We use state-of-the-art tools to best identify your audience and how to reach them. And by leveraging long-term relationships, we're able to offer our clients unique, compelling opportunities at the best possible rates.

Interactive

Every website we create is an online expression and extension of your brand. Reflecting your organization's culture requires a delicate sensibility. And building it requires up-to-the-minute best practices and cutting-edge technologies. We create sophisticated, user-friendly experiences that are highly optimized for maximum search engine compatibility. When you need to convert lookers to bookers, look to us.

Direct Marketing

Successful direct marketing is not just about getting a good list. It's the art of knowing what to do with it that makes the difference. We regularly create customized offers that identify target audiences with exactness and allure them with potency. In the end, a triumphant eblast campaign or mailer campaign requires not only the skillful crunching of numbers, but a strong emotional appeal that only a veteran shop like Strausberg can provide.